Most AI tools have one big problem.
They give you another job.
You spend five hours building an automation that saves you 15 minutes a week.
Now you have something else to configure, prompt, monitor, and maintain.
I've been skeptical of AI for exactly this reason.
But I recently found a tool that changed how I'm thinking about AI.
The shift was simple:
Stop asking “What can AI do?”
Start asking “What can I stop doing?”
In this episode, I break down how I'm using Viktor as an AI assistant to handle the administrative exhaust surrounding my work.
Things like preparing for client calls, tracking commitments, surfacing missed messages, and finding information.
None of it is revolutionary.
That's the point.
It's the low-leverage work surrounding the role that eats your team's time.
And I think this has massive implications for agency owners.
Because your account managers don't need AI to replace them.
They need AI to remove the work that prevents them from being great account managers.
Your salespeople don't need AI to replace their conversations.
They need it to remove the research, CRM updates, follow-ups, and summaries surrounding those conversations.
And you don't need more output.
You need less shit on your plate.
In the episode, I walk through the four question “subtraction test” I'm now using to decide whether something is actually worth automating.
I also explain why getting four hours back isn't the real win...
It's what you do with those four hours.
If you want to try Viktor out for yourself, use this link and get your first $100 of credits for free:
https://app.viktor.com/signin?ref=5PBhu5kJ7YgetyN59FYEhF
Catch the full episode on The Agency Uplift Podcast
- Sean
P.S. Whenever you're ready, here are 3 ways I can help: